Make it Fun!

Make it Fun!

What is it about photography that motivates you to get out there and go through all the hassle of taking a picture? What is it about photography that motivates you to get out there and go through all the hassle of taking a picture?Maybe that's not even in the niches of horse and rodeo photography.What do you like to do that isn't photography related at all?For me, it was disc golf and exploring new places.This shirt for example. It's a reminder of my time in Glacier National Park. https://www.youtube.com/watch?v=8QjV1PzRqDU Pareto Principle (AKA 80/20 Rule) The Pareto principle states that for…
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An Open Letter to a Struggling Photographer

An Open Letter to a Struggling Photographer

How to avoid burnout as a photographer Dear friend, Being a small business owner comes with a ton of responsibility and that's ok. You're going to be able to handle it! I wish I could tell you the one little secret that will make it all go easy and you’ll live a struggle-free life forever. Unfortunately, that’s not the reality. I can promise that it won’t last forever. You've taken on a lot of responsibility but I know you can handle it. It will take time to get it all sorted out but you will, you have to keep at it.…
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Make More Money with Happier Customers!

Make More Money with Happier Customers!

Play podcast episode here: Support the Equine Photo School and save 40% on a beautiful and functional website with Zenfolio by clicking this link: https://www.zenfolio.com and using the code: EQUINE40 Thank you for listening to this episode. My hope is that it inspired you to try your hand at shooting with o Mindset Meeting customers where they are at.What are your customers already accustomed to doing?What do customers wish you would do?Where in the client journey are you trying to get people to bend to your will?Listen to your customers, they aren't always right but they just might be on…
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Working with Fellow Photographers, Making the Pie Bigger!

Working with Fellow Photographers, Making the Pie Bigger!

My friend Dave McKissick and I have a conversation about how working together with other photographers and creatives can be beneficial to all involved parties.  Enjoy! Support the Equine Photo School and save 40% on a beautiful and functional website with Zenfolio by clicking this link: https://www.zenfolio.com and using the code: EQUINE40 Thank you for listening to this episode. My hope is that it inspired you to try your hand at shooting with other photographers if you haven't already. If you have, then I hope this inspires you to keep going and improve your relationship. Get creative and enjoy the…
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How to Charge Rodeo/Event Producers for Photography

How to Charge Rodeo/Event Producers for Photography

Sub Heading Hey everyone and welcome to Episode 37 of the Equine Photo School podcast! I'm your host, Olie Moss, and today we are going to discuss event photography, specifically charging event producers. But first, a message from our sponsor...Equine Photo School's High Volume Workflow course! This course is aimed at helping event photographers upload photos crazy fast to their website thus capturing more sales. At Olie's Images, we have noticed that the faster we get photos online the more sales we capture. Now, I'm here to help you get there too. Whether you're a one-person show or you have…
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How to find great employees for your photos business

The following is meant to spark your creativity and give you some things to think about on your journey to finding great employees! A crucial part of running a business is finding a person or multiple people to help you. No one succeeds alone. You will need to work with others to have a successful business. At some point, you will exceed what you can do on your own. That could be a simple as using a lab to handle the printing and delivery of photos. Or, you could grow to the point where you need a full-time staff working…
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What do I need for Event Photography?

What do I need for Event Photography?

A typical inventory for event photography. A few weeks ago I posted a question on Equine Photo School's Facebook page. It asked what you thought the total dollar amount of stuff I used to shoot events for Olie's Images. There were responses as low as $10,000 from photographers who I personally know have more than that wrapped up in one camera and lens. Maybe I phrased the question wrong. Anyway, the following is the answer to the question. Although the equipment I brought with me to every event didn't change much, the levels of ink, paper, and other consumables would…
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Horse Portraits with Suzanne Sylvester

Horse Portraits with Suzanne Sylvester

Support the Equine Photo School and save 20% on a beautiful and functional website with Zenfolio by clicking this link: https://www.zenfolio.com/?refcode=YNF-APX-BGA.  Today we chat with my friend Suzanne Sylvester about horse portraits. Suzanne has been shooting horse portraits and horse sale photos for a long time and has shot some incredible famous horses. Check out her work here: https://ssylvesterphotography.shootproof.com/ If you're interested in the Equine Photo School Courses check them out at https://www.equinephotoschool.com/courses Have any questions?  Drop a comment below or leave us a voicemail with your questions by clicking the button on the right side of this page. We…
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Shooting for Others

Shooting for Others

My recent experience I recently had an opportunity to shoot for my friend in a completely different niche than I usually shoot in. That was a great experience, and I recommend that others should do the same. It’s an excellent way for you to see how others operate their business. It can be a great way to learn. However, I wouldn’t recommend that you go looking for jobs as a second shooter if you haven’t become comfortable with the basics of photography. You’ll probably need to have an adequate working knowledge of the camera gear with just a small learning…
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